Tuesday, 2 April 2013

Businesses Boosted By Free Support And Advice Workshops


Over 150 business people have given the thumbs up to a series of free workshops set up by a local council to give people the knowledge they need to succeed.

The 15 events held across South Cambridgeshire covered topics ranging from how to start your own business and market research to networking and planning a website.

Exemplas were employed by South Cambridgeshire District Council to deliver the events which were aimed at small and medium sized businesses. Additional follow up advice was also given after the workshops to help make sure actions were implemented.

The workshops were run in small groups so that practical examples could be used and delegates took away actions for how they could boost their businesses prospects. This was followed up by support from experienced business advisors, designed to help delegates plan and implement what had been learnt from the workshops into developing their business and meeting their objectives.

Leemya McKeown, Cernunnos’ Business Development Manager, said: “I found the follow-up extremely useful and was really surprised by how detailed and thoughtful it was. I was particularly interested in getting more advice on developing a marketing plan, and my adviser took time to guide me through the process, along with providing extensive information and notes to ensure I had everything I needed.”

Cllr Nick Wright, South Cambridgeshire District Council’s cabinet member for planning and economic development, said: “These workshops have been a real success in helping businesses develop practical skills that can give them an edge. The programme has covered a variety of subjects and by running the sessions in small groups they have been very effective. They have been part of a bigger programme of business support we have offered as we are very focused on making sure businesses can thrive in the district.”

Malcolm Williamson, Head of Enterprise Support Services at Exemplas, said:  “The success of this programme has been due to the unique blend of workshops in combination with subsequent follow-up support provided by our advisers. This support has been designed to help attendees embed workshop learning so they can practically implement this within their businesses”

The free workshops were available to all small and medium sized businesses and individuals considering starting up.