Thursday, 15 January 2015

Stop the rot: new campaign highlights how cigarettes ‘rot’ the body from the inside

Stop smoking experts are urging smokers to stop the rot and quit cigarettes for good by calling Camquit, Cambridgeshire's Stop Smoking Service.

The call for smokers to take immediate action comes as part of a powerful campaign from Public Health England showing how cigarettes “rot” the body from the inside.

The campaign highlights how smoking damages the body and causes a slow and steady decline that can be compared to rotting. It coincides with a new review that highlights how smoking not only causes cancers, lung and heart diseases but also damages many other parts of the body.

The campaign includes a special message for those smoking roll ups, which warns it is a misconception that they are safer than other cigarettes when they are just as deadly.

Bones and muscles are affected causing an increased risk of broken bones and chronic back pain. There is an increased risk that smokers will have their ability to think and remember affected and to develop Alzheimer’s disease. Smoking also increases the likelihood of teeth decay and can damage eyesight.

The use of roll-ups has increased significantly. In 1990, 18 per cent of male smokers and 2 per cent of female smokers said they smoked mainly hand-rolled cigarettes but by 2013 this had risen to 40 per cent for men and 23 per cent for women. However new figures show that around half of smokers who only smoke roll-ups wrongly believe they are less harmful than manufactured cigarettes In fact, hand-rolled cigarettes are at least as hazardous as any other type of cigarette

To help smokers who are thinking of quitting, Camquit, Cambridgeshire County Council's Stop Smoking Service, has stop smoking clinics running throughout the County in GP surgeries, pharmacies, and community settings. To contact Camquit call Tel: 0800 018 4304, e-mail:, online:

New clinics across Cambridgeshire include:
  • Moat House Health Centre, Warboys 
  • St Neots Health centres 
  • Queen Mary Centre clinic, Wisbech – Wednesday evenings 
  • Comberton Clinic (alternate Monday afternoons - Comberton patients only) 
  • St Phillips Church Centre, Cambridge (on alternate Monday evenings) 
  • Staploe Medical Centre, Soham - Wednesday afternoons - changed from Mondays. 
Val Thomas, Consultant in Public Health at Cambridgeshire County Council, said: “This campaign is highlighting the many ways smoking can damage your health. There is clear evidence that you are more likely to die younger or suffer from ongoing diseases like coronary heart disease if you smoke. Camquit can quadruple your changes of giving up and their advice and help is free. They can put together a plan with you about how to quit and support you along the way. Give them a call.”

Cambridgeshire County Councillor Kilian Bourke, Chairman of the Health Committee at the Council, said: “There can be no complacency when it comes to smoking.Tobacco is a potential killer not only for smokers but also for those who are close enough to be affected by the smoke. The cost to the public purse from ill health caused by smoking runs into billions of pounds. Our message is simple, give up tobacco and live a healthier and longer life."